American Airlines - "Welcome Back" Campaign
American Airlines needed a campaign that spanned the globe, so RW2 tapped our shoulder to be the West Coast unit. We worked exclusively with Los Angeles International Airport, receiving access to the airstrip, lounges, gates, and airplanes. We had to work efficiently, while also maintaining the high production value of American Airlines. Director Robert Nyerges did an amazing job realizing the vision of the Crispin Porter Bogusky team, while working closely with the RW2 team.
ClientAmerican AirlinesAgencyCrispin Porter BoguskyProduction CompanyRW2ServicesProduction Services
Souvenir
With 3 units across 3 continents, it was important that the creative direction was on point
Tourist
The creative based on the concept of returning back to the things we love about travel
Clothes
Family and friends were highlighted in part of the traveling experience as the world as a whole returned to traveling